Touch Smart Tech is happy to announce the hiring of Emily McDaid from Filter Technology Communications to handle all of our marketing, PR and communications needs. Emily came on board in November 2021.
Emily originally hails from the US, and her 20-year career in technology communications spans experience in Boston, London and now, Northern Ireland. Emily specialises in making complex technical concepts easy to understand for a business audience. She’s helped local organisations including Catalyst, Vertical Structure, Instil Software and Liopa to get their story to the right audience.
Under her direction, iTouch will launch a new brand and website. Using traditional media and social media, we’ll build a cohesive narrative about how our technology is helping the world to reach Net Zero goals. More information can be found on Sync NI about Emily’s background and approach to technology communications.